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Bio and header

Use your own photo – especially for conferences
Search Optimisation is important for twitter
Your Profile and your Tweets can show up in Twitter search but also in Google and other search engines
Link TO your Twitter account too

Tweets:

280 characters

Links and link shorteners
Links take 23 characters
Previews

Images/videos

Up to 4 images
Video 140 seconds, 2 mins 20
Tagging Images

Hashtags

Use sparingly, use the right ones

#ecrchat #phdcat #newpi

Threading

Thread your whitepaper

Bite size pieces on Twitter so people will get the takeways or will favourite for later

https://twitter.com/gfbertone/status/1154674424257437697

https://twitter.com/drmichellelarue/status/1163201526505959424

Thread on threads!

https://twitter.com/dsquintana/status/1107939982361153537

Unroll your thread into a webpage

https://twitter.com/threadreaderapp/status/934543319962546176

Connections

Find your contacts

How to use Twitter

Networking
Subject Matter Expert
Solicit input/views
Lead generation – Mailing lists or conferences
Reuse, Recycle – Evergreen content – Save your tweets to Google Docs
Retweet your tweets from earlier in the day

Lists https://twitter.com/damienmulley/lists

Have other interests …

Other content ideas

Twitter takeovers

Take over an account with a wider reach

Conferences

Use the conference hashtag before, during and after

Mention speakers and do exec summaries of what they’re saying

https://twitter.com/alanmrice/status/1214135248428163072

In advance of your own talk use the hashtag, summarise the talk, say who it might be of interest to and mention the time and the room number

Same for poster presentations, topic, poster number

Put your handle on your badge

Scheduling

Buffer or Hootsuite or whatever works for you

Analytics

https://analytics.twitter.com/

https://followerwonk.com/

Other tools

IFTTT

http://Ifttt.com Save Favs to Google Sheets

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Lero Twitter