This course is now over but If you want to be informed of when the next Social Media Courses/Digital Marketing Courses are, please fill in this form.
Writing for the Web Workshop
If you want to get more traffic to your business website, if you want to get more of your visitors to do something for you (buy, subscribe etc.) and if you want to know how to grab attention with your content then this workshop is for you. The next half day Writing for the Web Workshop will be at 2pm on February 27th with Elaine Larkin as your trainer.
Date: Thursday February 27th, 2pm
Price: €157
During this course you will learn:
We’ll learn the basics about writing for the web from journalist Elaine Larkin who runs Web Content Partners, a web content strategy and writing agency. We’ll learn how writing for the web differs from other business communications writing and what to keep in mind when updating a website. This is a practical workshop designed to help you make your website better through creating good content that people and Google likes.
The course will cover:
- how people scan text on the web
- writing with the reader in mind
- importance of brand tone of voice
- style guides and consistency
- editing and proofreading
- usability and accessibility
- page titles, links and meta data
- photos and imagery: alt tags, titles and captions
- writing social media messages
- content calendars
About Elaine and Web Content Partners
Web Content Partners is a content strategy, content management and copywriting agency which works with digital/marketing agencies as well as directly with clients. Elaine has experience working on written material for websites of all sizes.
Pricing:
€157 for the half day workshop. 50% advanced payment required. We take cheque or we can take credit card over the phone. A 50% cancelation fee applies if you cancel less than three days before the workshop.
Date and Time:
Thursday February 27th, 2pm, Dublin City Centre
Who should attend:
This course is designed for those who are responsible for maintaining their website or creating content for their website.
This course is now over but If you want to be informed of when the next Social Media Courses/Digital Marketing Courses are, please fill in this form.